diff --git a/app/admin/repositories/ad_revenue.py b/app/admin/repositories/ad_revenue.py
index 6d39879..8aef9c6 100644
--- a/app/admin/repositories/ad_revenue.py
+++ b/app/admin/repositories/ad_revenue.py
@@ -81,6 +81,10 @@ def _date_range(date_from: str, date_to: str) -> list[str]:
 # ad_feed_reward_record,由 audit 内部按 ad_type 区分(feed 含历史 NULL,draw 仅 ad_type=="draw")。
 _AUDIT_SCENES = {"reward_video", "feed", "draw"}
 
+# 激励视频未满足有效播放条件时不计客户端预估收益。客户端仍会在 onAdShow
+# 上报 eCPM，随后才在关闭时补报以下终态，因此必须在展示/发奖合并后修正收益。
+_ZERO_REVENUE_REWARD_VIDEO_STATUSES = frozenset({"closed_early", "too_short"})
+
 
 # 发奖复算明细字段(展开下钻看「金币怎么算出来的」)——从 audit 行原样取这些 key。
 _REWARD_DETAIL_KEYS = (
@@ -202,6 +206,11 @@ def ad_revenue_report(
                 "matched": bool(rwd["matched"]),
                 "reward_detail": _reward_detail(rwd),
             })
+            if (
+                rec.ad_type == "reward_video"
+                and rwd["status"] in _ZERO_REVENUE_REWARD_VIDEO_STATUSES
+            ):
+                ev["revenue_yuan"] = 0.0
         else:
             # 纯展示(信息流逐条展示、激励视频缺发奖记录):不计对账,matched=True。
             ev.update({
diff --git a/app/admin/schemas/ad_revenue.py b/app/admin/schemas/ad_revenue.py
index 6f9f49a..8143eff 100644
--- a/app/admin/schemas/ad_revenue.py
+++ b/app/admin/schemas/ad_revenue.py
@@ -26,7 +26,10 @@ class AdRevenueRecord(BaseModel):
 
     record_id: int
     created_at: datetime
-    status: str = Field(..., description="granted / capped / ecpm_missing")
+    status: str = Field(
+        ...,
+        description="granted / capped / ecpm_missing / closed_early / too_short",
+    )
     ecpm: str | None = Field(None, description="本次采用的 eCPM 原始值(分/千次展示)")
     ecpm_factor: float | None = Field(None, description="因子1(eCPM 档);非 granted 为空")
     units: int = Field(..., description="折算份数:激励视频恒 1;信息流 = 满 10 秒份数")
@@ -44,7 +47,7 @@ class AdRevenueDaily(BaseModel):
 
     date: str = Field(..., description="北京时间 YYYY-MM-DD")
     impressions: int = Field(..., description="当天展示条数合计")
-    revenue_yuan: float = Field(..., description="当天客户端预估收益合计(元;eCPM 折算)")
+    revenue_yuan: float = Field(..., description="当天客户端有效预估收益合计(元;eCPM 折算)")
     pangle_revenue_yuan: float | None = Field(
         None, description="当天穿山甲后台预估收益(元;GroMore revenue);非全量视图/无数据为空"
     )
@@ -93,7 +96,10 @@ class AdRevenueRow(BaseModel):
     has_impression: bool = Field(..., description="是否有广告展示(信息流逐条展示=True,纯发奖行=False)")
     impressions: int = Field(..., description="本行展示条数:有展示=1 / 纯发奖=0(供日汇总、趋势图复用)")
     ecpm: str | None = Field(None, description="eCPM 原始值(分/千次);展示行取展示值,纯发奖行取发奖采用值")
-    revenue_yuan: float = Field(..., description="本次展示预估收益(元)= eCPM元 ÷ 1000;纯发奖行=0")
+    revenue_yuan: float = Field(
+        ...,
+        description="本次有效展示预估收益(元)= eCPM元 ÷ 1000;纯发奖、激励视频提前关闭/时长不足=0",
+    )
     row_revenue_yuan: float | None = Field(
         None,
         description="主表逐行展示用的预估收益(元):一次比价/领券聚合行=该次发奖广告 eCPM 折算之和;"
@@ -150,7 +156,7 @@ class AdRevenueReportOut(BaseModel):
     total: int = Field(..., description="广告事件总数(全量,不受分页影响;= 当前筛选下的分页总条数)")
     truncated: bool = Field(..., description="当前页之后是否还有更多事件(len(events) > offset + limit)")
     total_impressions: int = Field(..., description="全量展示条数合计")
-    total_revenue_yuan: float = Field(..., description="全量客户端预估收益合计(元;eCPM 折算)")
+    total_revenue_yuan: float = Field(..., description="全量客户端有效预估收益合计(元;eCPM 折算)")
     total_pangle_revenue_yuan: float | None = Field(
         None,
         description="全量穿山甲后台预估收益合计(元;GroMore revenue)。穿山甲无用户/类型/场景维度,"
diff --git a/tests/test_admin_ad_revenue_scope.py b/tests/test_admin_ad_revenue_scope.py
index b01c92a..f495d66 100644
--- a/tests/test_admin_ad_revenue_scope.py
+++ b/tests/test_admin_ad_revenue_scope.py
@@ -9,9 +9,11 @@ from app.admin.repositories import ad_revenue
 from app.db.session import SessionLocal
 from app.models.ad_ecpm import AdEcpmRecord
 from app.models.ad_pangle_revenue import AdPangleDailyRevenue
+from app.models.ad_reward import AdRewardRecord
 from app.models.user import User
 
 REPORT_DATE = "2040-02-03"
+PLAYBACK_DATE = "2040-02-04"
 
 
 def test_business_scope_filters_client_and_pangle_by_env_and_code(monkeypatch) -> None:
@@ -127,3 +129,82 @@ def test_business_scope_filters_client_and_pangle_by_env_and_code(monkeypatch) -
         db.execute(delete(User).where(User.phone == "18800009991"))
         db.commit()
         db.close()
+
+
+def test_reward_video_incomplete_playback_has_zero_revenue() -> None:
+    db = SessionLocal()
+    phone = "18800009992"
+    sessions = {
+        "closed_early": "rv-zero-closed",
+        "too_short": "rv-zero-short",
+        "capped": "rv-keep-capped",
+        "granted": "rv-keep-granted",
+    }
+    try:
+        user = User(phone=phone, username="29999999992", register_channel="sms")
+        db.add(user)
+        db.flush()
+
+        for index, (status, session_id) in enumerate(sessions.items(), start=1):
+            created_at = datetime(2040, 2, 4, index, tzinfo=UTC)
+            db.add(AdEcpmRecord(
+                user_id=user.id,
+                ad_type="reward_video",
+                ad_session_id=session_id,
+                app_env="prod",
+                our_code_id="prod-reward",
+                ecpm_raw="10000",
+                report_date=PLAYBACK_DATE,
+                created_at=created_at,
+            ))
+            db.add(AdRewardRecord(
+                trans_id=f"{session_id}-trans",
+                user_id=user.id,
+                coin=0,
+                status=status,
+                reward_scene="reward_video",
+                ad_session_id=session_id,
+                app_env="prod",
+                our_code_id="prod-reward",
+                ecpm_raw="10000",
+                reward_date=PLAYBACK_DATE,
+                created_at=created_at,
+            ))
+        db.commit()
+
+        result = ad_revenue.ad_revenue_report(
+            db,
+            date_from=PLAYBACK_DATE,
+            date_to=PLAYBACK_DATE,
+            user_id=user.id,
+            ad_type="reward_video",
+            app_env="prod",
+            revenue_scope="all",
+            granularity="hour",
+        )
+
+        revenue_by_status = {row["status"]: row["revenue_yuan"] for row in result["items"]}
+        assert revenue_by_status == {
+            "closed_early": 0.0,
+            "too_short": 0.0,
+            "capped": 0.1,
+            "granted": 0.1,
+        }
+        assert result["total_impressions"] == 4
+        assert result["total_revenue_yuan"] == 0.2
+        assert len(result["daily"]) == 1
+        assert result["daily"][0]["date"] == PLAYBACK_DATE
+        assert result["daily"][0]["impressions"] == 4
+        assert result["daily"][0]["revenue_yuan"] == 0.2
+        assert sum(row["revenue_yuan"] for row in result["hourly"]) == 0.2
+        assert result["type_stats"]["reward_video"] == {
+            "impressions": 4,
+            "revenue_yuan": 0.2,
+        }
+    finally:
+        db.rollback()
+        db.execute(delete(AdRewardRecord).where(AdRewardRecord.reward_date == PLAYBACK_DATE))
+        db.execute(delete(AdEcpmRecord).where(AdEcpmRecord.report_date == PLAYBACK_DATE))
+        db.execute(delete(User).where(User.phone == phone))
+        db.commit()
+        db.close()