diff --git a/src/app/(main)/ad-revenue-report/UserAdRevenueDrawer.tsx b/src/app/(main)/ad-revenue-report/UserAdRevenueDrawer.tsx
new file mode 100644
index 0000000..236aefd
--- /dev/null
+++ b/src/app/(main)/ad-revenue-report/UserAdRevenueDrawer.tsx
@@ -0,0 +1,84 @@
+'use client';
+
+// 点收益报表里的用户手机号 → 半屏抽屉展示该用户的广告收益详情(统计卡 + 金币记录)。
+// 复用「提现详情」里的 UserRewardPanel(数据走 /users/{id}/reward-stats + /coin-records);
+// 用户基本信息(昵称/注册时间/钱包)取自 /users/{id} 概览。抽屉样式(width 50% 半屏)与提现详情一致。
+import { useEffect, useState } from 'react';
+import { Drawer } from 'antd';
+import { api } from '@/lib/api';
+import type { WithdrawUserSnapshot } from '@/lib/types';
+import UserRewardPanel from '../withdraws/UserRewardPanel';
+
+// GET /admin/api/users/{id} 概览里我们要用到的子集(前端未单独定义 AdminUserOverview 类型)。
+interface UserOverviewResp {
+  user: {
+    id: number;
+    phone: string;
+    nickname: string | null;
+    status: string;
+    wechat_nickname: string | null;
+    created_at: string;
+    last_login_at: string;
+  };
+  cash_balance_cents: number;
+  withdraw_total: number;
+  withdraw_success_cents: number;
+}
+
+interface Props {
+  open: boolean;
+  onClose: () => void;
+  userId: number | null;
+  phone: string | null; // 报表行已有的手机号:概览拉取失败时兜底展示
+}
+
+export default function UserAdRevenueDrawer({ open, onClose, userId, phone }: Props) {
+  // UserRewardPanel 的 user 快照:它只读 phone/nickname/wechat_nickname/created_at,其余按 snapshot 形状补齐。
+  const [user, setUser] = useState<WithdrawUserSnapshot | null>(null);
+
+  useEffect(() => {
+    if (!open || userId == null) return;
+    let alive = true;
+    setUser(null);
+    api
+      .get<UserOverviewResp>(`/admin/api/users/${userId}`)
+      .then((r) => {
+        if (!alive) return;
+        const o = r.data;
+        setUser({
+          id: o.user.id,
+          phone: o.user.phone,
+          nickname: o.user.nickname,
+          status: o.user.status,
+          wechat_nickname: o.user.wechat_nickname, // 概览接口已返回微信昵称
+          wechat_avatar_url: null,
+          created_at: o.user.created_at,
+          last_login_at: o.user.last_login_at,
+          cash_balance_cents: o.cash_balance_cents,
+          withdraw_total: o.withdraw_total,
+          withdraw_success_cents: o.withdraw_success_cents,
+        });
+      })
+      .catch(() => {
+        // 概览失败:退回只带手机号,昵称/注册天数显示「-」,不阻塞统计/金币记录(它们由 userId 独立拉)
+        if (alive) setUser(phone ? ({ phone } as WithdrawUserSnapshot) : null);
+      });
+    return () => {
+      alive = false;
+    };
+  }, [open, userId, phone]);
+
+  return (
+    <Drawer
+      title={`用户广告收益详情${phone ? ` · ${phone}` : ''}`}
+      width="50%"
+      open={open}
+      onClose={onClose}
+      destroyOnHidden
+    >
+      {/* userId 就绪即渲染;UserRewardPanel 内部按 userId 自行拉统计与金币记录,user 基本信息随后补上。
+          statsVariant="ad":统计区只显示 6 项看广告统计(累计提现/现金余额/激励视频观看数+eCPM/draw观看数+eCPM) */}
+      {userId != null && <UserRewardPanel userId={userId} user={user} statsVariant="ad" />}
+    </Drawer>
+  );
+}
diff --git a/src/app/(main)/ad-revenue-report/page.tsx b/src/app/(main)/ad-revenue-report/page.tsx
index 9d91ea2..ad69746 100644
--- a/src/app/(main)/ad-revenue-report/page.tsx
+++ b/src/app/(main)/ad-revenue-report/page.tsx
@@ -40,13 +40,15 @@ import type {
   AdRevenueRow,
   AdRevenueTypeStat,
 } from '@/lib/types';
+import UserAdRevenueDrawer from './UserAdRevenueDrawer';
 
 const { RangePicker } = DatePicker;
 
 // 广告类型标签
 const TYPE_TAG: Record<string, { color: string; label: string }> = {
   reward_video: { color: 'blue', label: '激励视频' },
-  feed: { color: 'purple', label: '信息流' },
+  // 历史误标 feed(领券/比价广告修 adType 之前上报)一律按 Draw 信息流显示——业务已全切 Draw
+  feed: { color: 'geekblue', label: 'Draw 信息流' },
   draw: { color: 'geekblue', label: 'Draw 信息流' },
   withdrawal_video: { color: 'gold', label: '提现激励视频' },
 };
@@ -131,12 +133,6 @@ const DETAIL_COLUMNS: ColumnsType<AdRevenueRecord> = [
   },
   { title: '应发金币', dataIndex: 'expected_coin', width: 100, render: (v: number) => <b>{v}</b> },
   { title: '实发金币', dataIndex: 'actual_coin', width: 100 },
-  {
-    title: '一致',
-    dataIndex: 'matched',
-    width: 80,
-    render: (m: boolean) => (m ? <Tag color="green">✓</Tag> : <Tag color="red">✗ 不符</Tag>),
-  },
 ];
 
 // 趋势图(纯 SVG,零依赖):柱=展示条数(左轴),橙线=客户端预估收益元(右轴),
@@ -309,6 +305,8 @@ export default function AdRevenueReportPage() {
   const [queriedLimit, setQueriedLimit] = useState<number>(500);
   const [loading, setLoading] = useState(false);
   const [formulaOpen, setFormulaOpen] = useState(false);
+  // 点用户手机号弹出的「用户广告收益详情」半屏抽屉(userId + 手机号;null=关闭)
+  const [userDrawer, setUserDrawer] = useState<{ userId: number; phone: string | null } | null>(null);
 
   // 当前选择是否跨多天:跨多天时「按小时」无意义,粒度强制按天
   const rangeMultiDay = range[0].format('YYYY-MM-DD') !== range[1].format('YYYY-MM-DD');
@@ -364,25 +362,39 @@ export default function AdRevenueReportPage() {
       title: '用户',
       dataIndex: 'user_phone',
       width: 150,
-      render: (phone: string | null, r: AdRevenueRow) =>
-        phone ? (
-          <span>
-            {phone}
-            <Typography.Text type="secondary" style={{ fontSize: 11, marginLeft: 6 }}>
-              #{r.user_id}
-            </Typography.Text>
-          </span>
-        ) : (
-          <Typography.Text type="secondary">#{r.user_id}（无手机号）</Typography.Text>
-        ),
+      render: (phone: string | null, r: AdRevenueRow) => (
+        // 点手机号/用户 → 打开该用户「广告收益详情」半屏抽屉(统计卡 + 金币记录)
+        <a onClick={() => setUserDrawer({ userId: r.user_id, phone })}>
+          {phone ? (
+            <span>
+              {phone}
+              <Typography.Text type="secondary" style={{ fontSize: 11, marginLeft: 6 }}>
+                #{r.user_id}
+              </Typography.Text>
+            </span>
+          ) : (
+            <span>#{r.user_id}（无手机号）</span>
+          )}
+        </a>
+      ),
     },
     {
       title: '广告类型',
       dataIndex: 'ad_type',
-      width: 110,
-      render: (s: string) => {
+      width: 130,
+      render: (s: string, r: AdRevenueRow) => {
         const t = TYPE_TAG[s] ?? { color: 'default', label: s };
-        return <Tag color={t.color}>{t.label}</Tag>;
+        return (
+          <span>
+            <Tag color={t.color}>{t.label}</Tag>
+            {/* 一次比价/领券聚合了多条广告时标出条数,点「+」展开看逐条 */}
+            {r.sub_count && r.sub_count > 1 ? (
+              <Typography.Text type="secondary" style={{ fontSize: 11 }}>
+                {r.sub_count} 条
+              </Typography.Text>
+            ) : null}
+          </span>
+        );
       },
     },
     {
@@ -428,7 +440,11 @@ export default function AdRevenueReportPage() {
       dataIndex: 'revenue_yuan',
       width: 110,
       align: 'right',
-      render: (v: number, r: AdRevenueRow) => (r.has_impression ? v.toFixed(4) : '-'),
+      // 一次比价/领券聚合行用 row_revenue_yuan(该次发奖广告 eCPM 折算之和),其它行用展示侧 revenue_yuan
+      render: (v: number, r: AdRevenueRow) => {
+        const rev = r.row_revenue_yuan ?? v;
+        return r.has_impression || rev > 0 ? rev.toFixed(4) : '-';
+      },
     },
     {
       title: '发奖状态',
@@ -456,18 +472,6 @@ export default function AdRevenueReportPage() {
       render: (v: number, r: AdRevenueRow) =>
         r.has_reward ? v : <Typography.Text type="secondary">-</Typography.Text>,
     },
-    {
-      title: '一致',
-      dataIndex: 'matched',
-      width: 70,
-      align: 'center',
-      render: (m: boolean, r: AdRevenueRow) =>
-        r.has_reward ? (
-          m ? <Tag color="green">✓</Tag> : <Tag color="red">✗ 不符</Tag>
-        ) : (
-          <Typography.Text type="secondary">-</Typography.Text>
-        ),
-    },
     {
       title: '广告位ID',
       dataIndex: 'our_code_id',
@@ -527,6 +531,10 @@ export default function AdRevenueReportPage() {
           title="收益口径说明"
           content={
             <div style={{ maxWidth: 360, fontSize: 13, lineHeight: 1.7 }}>
+              <b>主表每行 = 一次广告行为</b>(激励视频一次观看 / 一次比价 / 一次领券);比价·领券的 Draw
+              逐条展示不单独占行(其展示数 / eCPM / 预估收益已计入上方合计与大盘),点行左侧「+」展开看该次金币复算。
+              <br />
+              <br />
               「预估收益」为客户端在广告展示(onAdShow)时上报 eCPM 折算的预估值(每千次展示 ÷1000
               累加),<b>只要广告展示就计入、不论是否看完发奖</b>;穿山甲会过滤无效/过短曝光,故预估值可能偏高,
               <b>实际收益一律以穿山甲后台结算为准</b>。测试应用多为 0。「广告位ID / 来源应用」为本期新增,历史记录留空。
@@ -578,7 +586,6 @@ export default function AdRevenueReportPage() {
               style={{ width: 150 }}
               options={[
                 { value: 'reward_video', label: '激励视频' },
-                { value: 'feed', label: '信息流' },
                 { value: 'draw', label: 'Draw 信息流' },
                 { value: 'withdrawal_video', label: '提现激励视频' },
               ]}
@@ -792,22 +799,6 @@ export default function AdRevenueReportPage() {
         </Card>
       )}
 
-      {data && (
-        <Space direction="vertical" style={{ width: '100%', marginBottom: 12 }}>
-          {data.mismatch_count > 0 ? (
-            <Alert
-              type="error"
-              showIcon
-              message={`共 ${data.total} 条广告事件,其中 ${data.mismatch_count} 条应发≠实发(✗);应发−实发 合计 ${
-                derived && derived.coinGap >= 0 ? '+' : ''
-              }${derived?.coinGap ?? 0} 金币(正=少发/负=多发)——公式可能未生效或发奖有问题。定位到具体记录可用后端逐条审计接口。`}
-            />
-          ) : (
-            <Alert type="success" showIcon message={`共 ${data.total} 条广告事件,应发与实发全部一致。`} />
-          )}
-        </Space>
-      )}
-
       {data &&
         (queriedMultiDay
           ? (data.daily?.length ?? 0) > 0
@@ -884,12 +875,27 @@ export default function AdRevenueReportPage() {
         }}
         size="small"
         scroll={{ x: 1380 }}
-        rowClassName={(r) => (r.has_reward && !r.matched ? 'row-mismatch' : '')}
         expandable={{
           // 每行都可展开(左侧恒有 + 号):有发奖看「金币复算因子」;纯展示看「展示明细」。
           rowExpandable: () => true,
           expandedRowRender: (r) =>
-            r.reward_detail ? (
+            r.sub_rewards && r.sub_rewards.length > 0 ? (
+              <div>
+                <Typography.Text strong>本次广告逐条明细</Typography.Text>{' '}
+                <Typography.Text type="secondary">
+                  (共 {r.sub_count ?? r.sub_rewards.length} 条 · 应发 {r.expected_coin} / 实发 {r.actual_coin})
+                </Typography.Text>
+                <Table<AdRevenueRecord>
+                  style={{ marginTop: 8 }}
+                  rowKey="record_id"
+                  columns={DETAIL_COLUMNS}
+                  dataSource={r.sub_rewards}
+                  pagination={false}
+                  size="small"
+                  scroll={{ x: 900 }}
+                />
+              </div>
+            ) : r.reward_detail ? (
               <div>
                 <Typography.Text strong>金币复算明细</Typography.Text>{' '}
                 <Typography.Text type="secondary">
@@ -903,7 +909,6 @@ export default function AdRevenueReportPage() {
                   pagination={false}
                   size="small"
                   scroll={{ x: 900 }}
-                  rowClassName={(d) => (d.matched ? '' : 'row-mismatch')}
                 />
               </div>
             ) : (
@@ -979,11 +984,12 @@ export default function AdRevenueReportPage() {
         </Typography.Paragraph>
       </Modal>
 
-      <style jsx global>{`
-        .row-mismatch > td {
-          background: #fff1f0 !important;
-        }
-      `}</style>
+      <UserAdRevenueDrawer
+        open={!!userDrawer}
+        userId={userDrawer?.userId ?? null}
+        phone={userDrawer?.phone ?? null}
+        onClose={() => setUserDrawer(null)}
+      />
     </div>
   );
 }
diff --git a/src/app/(main)/withdraws/UserRewardPanel.tsx b/src/app/(main)/withdraws/UserRewardPanel.tsx
index 108d4d2..27a0a5e 100644
--- a/src/app/(main)/withdraws/UserRewardPanel.tsx
+++ b/src/app/(main)/withdraws/UserRewardPanel.tsx
@@ -39,10 +39,12 @@ const PAGE_SIZE = 10; // 金币记录每页条数
 interface Props {
   userId: number;
   user: WithdrawUserSnapshot | null;
+  // 统计区字段集:withdraw(默认,提现详情:含提现细分) / ad(广告收益详情:只看看广告观看统计,对齐参考图 6 项)
+  statsVariant?: 'withdraw' | 'ad';
 }
 
-/** 提现详情抽屉:用户基本信息 + 互斥时间筛选 + 看广告/提现统计区 + 金币发放记录表。 */
-export default function UserRewardPanel({ userId, user }: Props) {
+/** 用户看广告/提现详情:基本信息 + 互斥时间筛选 + 统计区(按 statsVariant 取字段集)+ 金币发放记录表。 */
+export default function UserRewardPanel({ userId, user, statsVariant = 'withdraw' }: Props) {
   const [mode, setMode] = useState<'all' | 'range'>('all'); // all=注册至今 / range=自定义区间
   const [range, setRange] = useState<[Dayjs, Dayjs] | null>(null);
   const [stats, setStats] = useState<UserRewardStats | null>(null);
@@ -164,7 +166,7 @@ export default function UserRewardPanel({ userId, user }: Props) {
         </Space>
       </Space>
 
-      {/* 统计区(受时间筛选;现金余额为当前快照) */}
+      {/* 统计区(受时间筛选;现金余额为当前快照)。ad 视图只保留看广告观看统计(对齐参考图 6 项) */}
       <Descriptions bordered size="small" column={2} style={{ marginBottom: 8 }}>
         <Descriptions.Item label="累计提现">
           {stats ? yuan(stats.withdraw_success_cents) : '-'}
@@ -172,29 +174,51 @@ export default function UserRewardPanel({ userId, user }: Props) {
         <Descriptions.Item label="现金余额">
           {stats ? yuan(stats.cash_balance_cents) : '-'}
         </Descriptions.Item>
-        <Descriptions.Item label="提现总次数">{stats?.withdraw_total ?? '-'}</Descriptions.Item>
-        <Descriptions.Item label="传统任务提现">
-          {stats ? yuan(stats.traditional_task_cash_cents) : '-'}
-        </Descriptions.Item>
-        <Descriptions.Item label="累计激励视频数">
-          {stats?.reward_video_count ?? '-'}
-        </Descriptions.Item>
-        <Descriptions.Item label="平均激励视频ECPM">
-          {stats ? `${stats.reward_video_avg_ecpm} 分/千` : '-'}
-        </Descriptions.Item>
-        <Descriptions.Item label="激励视频提现">
-          {stats ? yuan(stats.reward_video_cash_cents) : '-'}
-        </Descriptions.Item>
-        <Descriptions.Item label="累计信息流广告数">{stats?.feed_count ?? '-'}</Descriptions.Item>
-        <Descriptions.Item label="平均信息流广告ECPM">
-          {stats ? `${stats.feed_avg_ecpm} 分/千` : '-'}
-        </Descriptions.Item>
-        <Descriptions.Item label="信息流广告提现">
-          {stats ? yuan(stats.feed_cash_cents) : '-'}
-        </Descriptions.Item>
+        {statsVariant === 'ad' ? (
+          <>
+            <Descriptions.Item label="激励视频观看数">
+              {stats?.reward_video_count ?? '-'}
+            </Descriptions.Item>
+            {/* eCPM 均按元展示(reward_video / feed avg_ecpm 原始为分/千次,÷100 转元) */}
+            <Descriptions.Item label="平均激励视频ECPM">
+              {stats ? `${(stats.reward_video_avg_ecpm / 100).toFixed(2)} 元/千` : '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="draw信息流视频观看数">
+              {stats?.feed_count ?? '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="平均draw信息流ECPM">
+              {stats ? `${(stats.feed_avg_ecpm / 100).toFixed(2)} 元/千` : '-'}
+            </Descriptions.Item>
+          </>
+        ) : (
+          <>
+            <Descriptions.Item label="提现总次数">{stats?.withdraw_total ?? '-'}</Descriptions.Item>
+            <Descriptions.Item label="传统任务提现">
+              {stats ? yuan(stats.traditional_task_cash_cents) : '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="累计激励视频数">
+              {stats?.reward_video_count ?? '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="平均激励视频ECPM">
+              {stats ? `${stats.reward_video_avg_ecpm} 分/千` : '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="激励视频提现">
+              {stats ? yuan(stats.reward_video_cash_cents) : '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="累计信息流广告数">{stats?.feed_count ?? '-'}</Descriptions.Item>
+            <Descriptions.Item label="平均信息流广告ECPM">
+              {stats ? `${stats.feed_avg_ecpm} 分/千` : '-'}
+            </Descriptions.Item>
+            <Descriptions.Item label="信息流广告提现">
+              {stats ? yuan(stats.feed_cash_cents) : '-'}
+            </Descriptions.Item>
+          </>
+        )}
       </Descriptions>
       <Text type="secondary" style={{ fontSize: 12 }}>
-        统计随上方时间筛选(现金余额除外,为当前快照);eCPM 单位分/千次,同金币审计。
+        {statsVariant === 'ad'
+          ? '统计随上方时间筛选(现金余额除外,为当前快照);eCPM 均按元展示(原始分/千次 ÷100)。'
+          : '统计随上方时间筛选(现金余额除外,为当前快照);eCPM 单位分/千次,同金币审计。'}
       </Text>
 
       {/* 金币记录 */}
diff --git a/src/lib/types.ts b/src/lib/types.ts
index 05e79a8..7c3e587 100644
--- a/src/lib/types.ts
+++ b/src/lib/types.ts
@@ -425,6 +425,7 @@ export interface AdRevenueRow {
   impressions: number; // 本行展示条数 1/0(供日汇总、趋势图复用)
   ecpm: string | null; // 分/千次;展示行取展示值,纯发奖行取发奖采用值
   revenue_yuan: number; // 本次展示预估收益(元);纯发奖行=0
+  row_revenue_yuan?: number | null; // 主表逐行显示用:一次比价/领券聚合行=该次发奖广告 eCPM 折算之和;其它行空(回退 revenue_yuan)
   adn: string | null; // 实际填充 ADN;纯发奖行为空
   slot_id: string | null; // 底层 mediation rit;纯发奖行为空
   // ── 发奖侧 ──
@@ -434,6 +435,8 @@ export interface AdRevenueRow {
   actual_coin: number; // 实发金币;纯展示=0
   matched: boolean; // 本条应发==实发;纯展示恒 true(不计对账)
   reward_detail: AdRevenueRecord | null; // 发奖复算明细(点行展开下钻);纯展示为空
+  sub_rewards?: AdRevenueRecord[]; // 一次比价/领券聚合行的组内逐条明细(同整场 ad_session_id 的多条广告);展开渲染多行
+  sub_count?: number; // 本行聚合的发奖条数:一次比价/领券=该次广告条数(≥1);激励视频/纯展示=1
 }
 
 export interface AdRevenueReport {